Word-of-mouth is one of the most persuasive forms of advertising – 3 in 5 companies say it’s still their most important source of new business†. But did you know you can make it work online too? Chances are your customers are already using review sites, blogs, Facebook and Twitter and you can use them too to market your business online. It’s a very simple but powerful way to build a relationship with your customers in an environment they already enjoy.
As more and more people spend time on the internet – social media sites in particular – opportunities arise for businesses to market themselves to these audiences.
To Read More Download PDF(2,900kb)Blogging can be a great tool to drive traffic to your website and build a reputation for your business online.
To Read More Download PDF(1,540kb)Dan Martin, editor of BusinessZone.co.uk
* - Forrester Research Inc, 2011
† - Critical Research 2010, amongst businesses known to Yell, excluding National Accounts.
